Wilson Joel is a prolific producer who has always promoted positivity and right living particularly as it concerns human welfare and the Nigerian society. His personality triggered the keen interest of the National Drug Law Enforcement Agency (NDLEA). As such he is currently collaborating with the agency to further project and uphold Nigeria as a nation that condemns drug and substance misuse.
This is reflected in a recent shoot that Wilson Joel joined forces with the agency to produce a commercial for National TV, campaigning against drug and substance abuse – promoting healthy living. The shoot was done in the Doxology Music studio in Lekki, Lagos. It could be recalled that sometime last year, Wilson did a similar shoot for the agency.
Wilson said in a recent interview:
…Even the secular artists that I have worked with know you can’t come to my studio and smoke or drink! If you want to smoke, you have to go to your house; you can’t even do that within the premises. It’s a no-smoking-no-drinking environment.
This goes further to point out the fact that positive living is not about recognition for the man Wilson Joel, but an ideal he believes imbibes and unapologetically practices.
[All I do is] about me upholding my belief and maintaining my integrity. [I am for] the Gospel, positivity, love, peace and for change